On April 15th Sound ID announced that its new 300 Bluetooth headset would be available exclusively at at&t stores.

The 300 is a beautiful Bluetooth headset with a glossy black color or as some call it a piano black finish, that not only looks good but feels good in your ear, because it’s so light weight and it doesn’t even feel like it’s in your ear.

I actually forgot the headset was in my ear because of how comfortable and light weight it is, it literally doesn’t feel as if it is in your ear after a while.

What also amazed me about the Sound ID 300 is the sound quality, it’s as crystal clear as it can get, and people who I talked to could hear me clearly as well, I did not have to speak louder than normal for them to hear me. I credit the dual microphones in the headset for that.

The Sound ID 300 also has 3 listening modes, which are easy to switch between and depending on the environment you are in will give you a better call experience, it will even adjust the volume automatically depending on your environment as well.

What’s also cool about the 300 is you don’t need to tap talk on your phone, you just hit the button on the back of the headset and it will answer or put on hold the person you are talking too. That’s the kind of ease of use I enjoy.

The battery life is also long, I have gone several days with day to day use with out having to charge the battery yet, it advertises 220 hours of battery life so that may be about right.

The Sound ID 300 is great and it’s available now at at&t retail stores for just $99.99, it should also be available at http://wireless.att.com but at last check it was not.